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A new interactive tool: The RUGX configurator

Three-dimensional, colourful and bold? Cosy with luxurious pile or purist with clear geometry? Special shapes and unique colours bring a breath of fresh air to flooring design. With its RUGX configurator, OBJECT CARPET introduces an entirely new world of carpet design. Under the motto “Be Creative – Be Different”, the label provides a tool that allows for high-quality RUGX styles to be designed according to your own personalised taste and desires. Shape, colour, edge, pattern and texture can be combined according to your preferences and mood with this Red Dot Award-winning tool.

Whether trendy shags, smooth cut pile or unique hand-woven silk rugs in a diverse array of colour variations – the RUGX configurator inspires you to select individualised carpet arrangements. Live and interactive: savvy interior design lovers can see how their ideas would work in a specific environment, all with just a few clicks. With just a few flicks of the hand, this tool will simply and swiftly produce realistic impressions set in a variety of environments and spaces. From a private home to a hotel lobby to a shopping environment. The Red Dot Award for Communication Design’s jury of 27 experts recently evaluated the RUGX-Configurator on the basis of – among other things – its design quality, aesthetics and functionality. They gave OBJECT CARPET an award for this innovative tool.

OBJECT CARPET introduced its RUGX brand to much acclaim several years ago. The name says it all. The “x” added to “rug” signifies the brand’s range of custom-cut carpets. Superior quality and individualised custom work are the hallmarks of RUGX carpets – Made in Germany. Using a multi-step process, most completed by hand, the workshop turns out premium carpets for all types of use. This includes sturdy and durable textiles for shops and hotels and more refined models for upscale homes.

The intuitive tool offers a great amount of freedom in conceptualising creative designs. Anyone looking to tread new ground can design their very own personalised carpet arrangement — anytime of day or night from wherever they happen to be. The RUGX configurator will display the result – including the price – in the selected room environment. Another plus: the designed carpet can be downloaded in PDF form and viewed again later in the configurator thanks to a permanent link. This practical planning tool is accessible on all computers and tablets. Last but not least, the RUGX design can be sent as an order directly to the nearest shop so that the carpet you designed yourself can become reality as quickly as possible.


Yvonne Schumacher
Marketing Director